Five Starting Tips for Authors Who Want to Sell Books Online
If an author wants to sell books online, one of the techniques I prefer is planning, creating and launching a book promotion blog.
Study Other Author Blogs And, one of the best ways to learn about blogging or about new blogging techniques is to find other successful author blogs, study them, and then emulate their techniques. You may be surprised at how much you can learn from studying successful blogs, from colors and design, to fonts and length of content.
To find author blogs, use your favorite search engine and look for search phrases like mystery blog, author blog, writer blog, romance writer blog, history writer blog, or even terms like my book blog.
Once you find blogs using search engines, start paying attention to the facets of the blog that you really like or really dislike. For example, you may find a blog that has a good google page rank and solid reader interaction via comments, but you may hate the "look and feel" of the blog design itself because it doesn't reflect you or your book. (If you don't know about page rank, go to google and search for that phrase)
While you're searching the net for successful author blogs, also be on the lookout for blogs that do NOT address issues in the publishing industry. There are many excellent marketing blogs, and while every marketing technique may not work if you want to sell books online, you WILL find tips you can use.
In Summary
1. Study author blogs of your favorite authors
2. Determine the types of blogs that most appeal to you (font, color, style)
3. Learn about Google Page Rank, and note which blogs get higher ranking
4. Notice WHY you like or dislike certain blogs
5. Begin searching out online marketing blogs and apply those tips to promoting your book.
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AuthorKate T is an author and book publicist. She contributed to Blog Your Book to the Top! ArchivesCategories |